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Top Trending Stories on BizBash: September 2021

Wondering what the rest of the industry is up to? Here, BizBash offers a peek over the fence at what other event pros have been reading this month.

BizBash, eBay
The latest brand to launch its own vending machine is eBay, which recently debuted its new luxury handbag machines. Popping up in New York and Los Angeles on Aug. 12 and 13, the activation invited shoppers to play a trivia game testing their knowledge of all things handbags for a chance to win one of six bags from luxury brands like Hermès Birkin, Chanel Classic, Prada Diagramme and Louis Vuitton Nano Speedy Monogram. Consumers could also enter for a chance to win a bag via eBay’s Instagram and Twitter accounts. See more: 10 Cool Event Ideas You May Have Missed From Apple TV+, eBay, ABC and More
Photo: Courtesy of eBay

Because data can be extremely telling, we thought the rest of the industry could benefit from what our editors are seeing on the back end—that is, what event pros are really staying on top of right now. Consider this monthly list your own insider pulse on the event and meeting industry.

1. The BizBash 500: Meet 2021's Most Influential Event Professionals
From established industry experts to up-and-coming talent, here are the United States’ standout event professionals of 2021.

2. 10 Cool Event Ideas You May Have Missed From Apple TV+, eBay, ABC and More
Here’s a look at 10 steal-worthy ideas we spotted in August 2021.

3. 14 Wellness-Focused Event Ideas From Hulu's 'Nine Perfect Strangers' Activation
The brand promoted its smash-hit original series with a free, immersive pop-up that brought a greenery-filled retreat to the middle of a busy shopping mall.

4. 4 Things All Virtual Event Producers Need to Know
The National Bar Association's 96th annual event had over 150 education sessions, including one from Vice President Kamala Harris. Here’s how the event team pulled off the ambitious undertaking.

5. How This Experiential Retail Store Is Engaging Consumers in Out-of-the-Box Ways
Sunglasses brand goodr’s new location is a tropical paradise that generates engagement through eye-catching decor, irreverent details and fun experiential marketing tactics.

6. 10 Most Innovative Meetings 2021
Here’s a look at the top steal-worthy takeaways and lessons learned from the year’s most creative meetings, conferences, trade shows and other business gatherings.

7. 10 New Food-Based Activities for Virtual Team Building
From virtual ice cream socials to make-your-own beer classes to on-camera lessons from top chefs, here are some fun new ideas for virtual corporate events and holiday parties.

8. NYFW 2021: How Brands Went Beyond the Runway to Engage Consumers
Brands like Revolve, YSL Beauty, Pepsi, Grey Goose and Yahoo, among many others, took their activations to the next level at this year's New York Fashion Week.

9. Are Mobile Experiences the Future of Influencer Events?
Beauty and fashion studio Caravan has launched a mobile content studio, connecting brands and influencers in a traveling vintage RV. Here, the team shares the process and their tips for creating authentic creator events now.

10. 10 Subtle Branding Ideas From the Launch of Kendall Jenner's Tequila Brand
For the official New York launch of 818 Tequila, Rose Gold Collective built a summery space that incorporated the brand's logo in subtle, stylish ways.

11. 2022 Forecast: What's Next in Event Lighting and Audiovisual Production?
Top audiovisual producers share their biggest predictions and favorite trends for the year ahead.

12. Single Serving: 9 Creative, COVID-Friendly Catering Options
These (mostly) contactless catering options can keep guests safe and well-fed.

13. 7 Ways Event Planners Can Navigate the Current Flower Shortage
Struggling farms, supply chain slowdowns and an influx of rescheduled events have created a ‘perfect storm’ in the floral industry. Here’s what event planners should consider as they vet floral vendors right now.

14. Why This Liquor Brand Brought Its VIPs Hiking With Wolves
In celebration of International Wolf Day, independent spirits producer Lobos 1707 Tequila & Mezcal hosted a truly memorable experience—while also raising funds for its namesake animal.

15. Event Tech Check: Breaking Down the Latest News and Products for Virtual and Hybrid Events
BizBash takes a deep-dive into the newest tech solutions for events of all types.

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