D. Channing MullerExperiential Marketing, Activations & SponsorshipsHow a Shake-Up Helped Boost This Gala’s Fund-Raising and AttendanceThe Alvin Ailey American Dance Theater used a new production team and sponsorship strategy at its 18th annual gala in Washington.February 13, 2017New YorkWhy Gender Became a Focal Point at These National Geographic EventsThe network hosted screenings in Washington and New York for its latest documentary about gender identity and sexuality.February 9, 2017Food TrendsHow Two Top Chefs Reworked the Traditional Tasting EventChefs José Andrés and Alice Waters, along with noted cookbook author Joan Nathan, created a winning recipe for the Sips & Suppers fund-raiser.February 3, 2017Food TrendsWhy Albert Einstein Inspired This Cocktail PartyThe Washington Business Journal focused on innovation and imagination at its 10th annual Book of Lists party.February 1, 2017Event Tech & Virtual16 Catering and Decor Ideas From Inauguration PartiesFrom patriotic decor and color-wash lighting to new twists on classic catering dishes, inauguration-weekend events showcased a variety of food and decor ideas.January 26, 2017Event Design & DecorInauguration 2017: Inside the Balls, Concerts, Watch Parties, and MoreHundreds of thousands of Americans came to Washington to support—or protest against—the incoming president.January 24, 2017StrategyHow This Antiques Show Became a Sold-Out EventThe 63rd annual Washington Winter Show experienced its second year of sold-out tickets for the ancillary programming events during its three days of exhibition.January 19, 2017Programming & EntertainmentInauguration Preview: What’s Happening and Who’s Hosting Events Around WashingtonTraditional state society balls and media events will mix with massive protests during a packed weekend in the nation's capital.January 17, 2017Programming & EntertainmentHow To Handle Unruly Event GuestsWhen guests get out of hand or hecklers cause a scene at an event, here are ways to prepare and handle sensitive situations.January 12, 2017Strategy4 Tips for Affordable and Impactful Event FlowersBudget restrictions shouldn't rein in the quality of your event's centerpieces and floral decor. Here are ways professionals recommend you design them without breaking the bank.January 11, 2017Previous PagePage 2 of 63Next PageTop StoriesSportsSee Inside Sport Beach—The Game-Raising Activation That Had Everyone Talking at Cannes LionsStagwell's buzzy experience returned for a third year, its biggest build yet.New York12 New Venues in New York for Summer 2025 Meetings and EventsEvent Production & FabricationWorldPride DC: How Event Organizers Created a Safe Space for the LGBTQ+ Community in the Nation's CapitalEvent Tech & ToolsEvent Tech Check: Cool New Tools for Attendee Engagement, Destination Sourcing, and MoreBrands & Event ProsIndustry Innovators 2025: 10 Brands That Took Experiential Marketing to a Whole New Level