TedActive
Catering at TEDActive included deconstructed takes on bloody Marys served in shot glasses.
Photo: Marla Aufmuth/TED
Moët & Chandon's Tiny Tennis Tournament
On March 8, Moët & Chandon hosted a champagne bash at the Four Seasons Hotel Los Angeles at Beverly Hills to celebrate tennis pro Roger Federer's 1,000th win. A photo op let guests pose with a tower of champagne bottles and a tilted frame with the hashtag #MoetMoment.
Photo: Michael Kovac/Getty Images for Moet & Chandon
For the Oh Joy for Target launch party at a private residence in Beverly Hills earlier this year, Caravents turned patterns from the entertaining and party product collection into vinyl appliqués. The team applied them to the backs of ghost chairs to add on-brand pops of color to the event.
Photo: Paige Jones
For a wedding reception, YourBash set chairs with personalized gifts for guests in the event's color palette: individually-wrapped and branded handkerchiefs labeled “for your tears of joy.” After the gifts served their purpose on the big day, guests took them home as favors.
Photo: David Michael Photography for YourBash
Earlier this year, the Design Industries Foundation Fighting AIDS’ annual Dining by Design benefit in New York included a New York Design Center vignette, designed by Kati Curtis, that used the chairs to make a statement: The idea was to play on gender stereotypes, placing traditionally male or female aesthetics side by side to underscore their difference and also unite them.
Photo: Gustavo Ponce for BizBash
Discovery marked the 25th anniversary of its Shark Week in 2012 with a Beverly Hills party that included shark imagery as dramatic event decor—including as moving projections in the Beverly Hilton’s pool. In addition, custom upholstery showing Shark Week imagery decked chairs for a can’t-miss branding effect.
Photo: Courtesy of Discovery Communications
