WE Global Learning Centre

May 15, 2018
Steeped in history, anchored in style, and featuring state-of-the-art technology
Steeped in history, anchored in style, and featuring state-of-the-art technology
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“Our designs for the Whitney Art Party constantly push the envelope. This team never wants just flowers on a table, so these partnerships give us full creative license to think far outside the box.”
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Swedish banking company Klarna hosted its West Coast launch on April 10 at Hudson Loft. Dubbed the 'Smoooth Sessions,' the event featured a panel on technology and commerce, plus immersive spaces such as a monochromatic rec room, a shop with custom giveaways, a photo booth with larger-than-life props, and oversize floral displays. Guests were immediately welcomed with a freight elevator filled with hanging florals and champagne service. The evening was designed and produced by Sequence Events. (Click here to see inside Klarna's New York launch in February.)
This Week in Los Angeles: a Flower-Filled Freight Elevator, Coachella's AR-Equipped Stage, Paramount's New Event Pro
GlobalApril 19, 2019
Long Beach: Where unexpected moments become magical experiences.
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Netflix's Fyre shows festival attendees dragging their luggage to disaster relief tents. They were initially promised luxury lodging.
Fyre Films: BizBash’s Guide to the Fyre Festival Docs
GlobalJanuary 21, 2019
During a grand opening performance in Thailand, Creativiva introduced its one-of-a-kind “Neos.” These performers have been featured in breathtaking spectacles worldwide.
From Sandy Beaches to Polar Bears in One Week
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The eighth annual SnowGlobe Music Festival will take place December 29 to 31 in South Lake Tahoe. MTV acquired the New Year's Eve event earlier this month.
Q&A: Inside MTV's New Strategy for Live Events
GlobalNovember 29, 2018
Meeting planners cited London as their favorite destination in Europe for business events.
Survey: What Keeps Meeting Planners Up at Night? And Other Essential Destination Research
GlobalOctober 2, 2018
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Catching Up With Warner Bros. Studios' Natalie Fulton
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The Lexus area also displayed a photo backdrop made with rolled up pieces of paper. The display was created by artist Corrie Sullivan of Corrie in Color, which specializes in prop styling and event installations. The colorful installation was inspired by ice cream flavors of Afters Ice Cream, a vendor that was inside the Lexus booth.
10 Best Ideas of the Week: A Lexus LED Installation, SpikedSeltzer's Free Bicycle Promotion, Revolve's Pink Lifeguard Tower and DJ Booth
GlobalAugust 31, 2018
One of the pools at Rosewood Bermuda included a surfboard installation adorned with the Revolve logo as a photo opp.
Inside Revolve's Experiential Marketing Vacation for Influencers
GlobalAugust 28, 2018
Chef Seamus Mullen lead olive oil demos and created Spanish dishes at the U.S. kickoff of the Olive Oil World Tour, which took place July 12 at the Cervantes Institute in New York.
Why Spain Is Taking Olive Oil on a World Tour
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This year's Wake Up Call festival will wrap up at the W Bali in October.
How W Hotels Plans to Reinvent Music Festivals With Its Wake Up Call Series
GlobalJune 19, 2018
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Visit Bermuda
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Drink Company's God Save the Queen is a classic martini with gin and dry vermouth, served with a souvenir crown.
26 Royal Wedding-Inspired Party Ideas for a Jolly Good Time
Event DesignMay 9, 2018