Sony Electronics\' Marcy Cohen

Marcy Cohen is the public relations manager for Sony Electronics Inc.

Set Design: “[We work] closely with logistics company Structural Display for our most important events. From huge trade shows to intimate press events, they always create the perfect setting in which to showcase our products, and take care of product delivery, load-in, and teardown. We recently worked with them on our Holidays in July press event at Aspen Restaurant and Lounge—they helped to create a festive and wintry atmosphere, which included replicas of snow-capped trees to cover the windows.”
Ice Sculputures: “[For the same event], we ordered a branded ice sculpture from Okamoto Studio. The blue, backlit Sony ice sculpture was one of the first things guests saw as they entered the space; it really helped to convey the wintry feeling throughout (despite it being over 100 degrees that day!), and helped us brand the event. Okamoto created a nice design that met our budget, and they took care of delivery, set-up, and teardown—it was great.”
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