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  1. Production & Strategy

Dog Shelter Hosts First Benefit in Motorcycle Showroom

Jenny Berg
January 25, 2011

Found, a rehabilitation and adoption center for homeless dogs and cats, hosted its first Humane Awards on Saturday night. The organization was founded in 2010, and "we had such a great first year," said executive director Alicia Boemi. "We wanted to thank our supporters with a nice fund-raising event. But we wanted to make sure it wasn't just any fund-raising event. There had to be some other component that really engaged the community."

Working with Found's president and founder, Michael Heltzer, Boemi designed an award dinner that would honor prominent community members who support the organization. Honorees included White Sox pitcher Mark Buehrle and his wife, Jamie, Alderman Gene Schulter of the 47th ward, and Animal Ark veterinarian Derrick Landini and his wife, Jennifer.

To keep costs low, Boemi and her team relied on donations. For example, Julius Meinl provided complimentary catering services. "Found only had to pay for the actual ingredients used to make the meal," Boemi said. "We only spent about $400 on catering [for the 125-guest dinner], so that in itself was huge."

For the goods from AAA Rental, "we only ended up spending about $400 on everything, because we have a great connection with someone from the company who's a huge advocate of ours," Boemi said. The venue also came with a built-in connection: The dinner took place at Go CycleSport, a spacious motorcycle showroom Heltzer owns.

Though the final take is still being tabulated, Boemi estimates that the event raised about $30,000. "And since this was a first-time event, we expect the take to double next year," she said.

E19889standalone
Photo: Rhonda Holcomb
Photos of Found's rehabilitated dogs, snapped by photographer Rhonda Holcomb, topped the round dinner tables.
Photos of Found's rehabilitated dogs, snapped by photographer Rhonda Holcomb, topped the round dinner tables.
Photo: Rhonda Holcomb
Nancy Faust, formerly the White Sox organist, played peppy songs such as 'Build Me Up Buttercup.'
Nancy Faust, formerly the White Sox organist, played peppy songs such as "Build Me Up Buttercup."
Photo: Rhonda Holcomb
Volunteer staffers passed meat-free appetizers from Julius Meinl cafe. Items included ginger-poached radishes with toasted sesame seeds and sesame oil.
Volunteer staffers passed meat-free appetizers from Julius Meinl cafe. Items included ginger-poached radishes with toasted sesame seeds and sesame oil.
Photo: Rhonda Holcomb
For dessert, Julius Meinl provided a spread of assorted pastries.
For dessert, Julius Meinl provided a spread of assorted pastries.
Photo: Rhonda Holcomb
The dinner took place in the Go CycleSport showroom, amid hanging motorcycle parts.
The dinner took place in the Go CycleSport showroom, amid hanging motorcycle parts.
Photo: Rhonda Holcomb
Some 125 guests attended the dinner.
Some 125 guests attended the dinner.
Photo: Rhonda Holcomb
Volunteers circulated with Neptune, a 13-week-old puppy born without back legs. Neptune will be up for adoption at Found in the coming months.
Volunteers circulated with Neptune, a 13-week-old puppy born without back legs. Neptune will be up for adoption at Found in the coming months.
Photo: Rhonda Holcomb
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