June 12, 2015: How Companies Maximize Their E3 Presence, Vans Warped Tour Debuts Music Education Component, Defending a New Water Park in Drought-Plagued California

1. HOW COMPANIES MAXIMIZE THEIR E3 PRESENCE: Before the massive video game conference and trade show E3 kicks off on Sunday in Los Angeles, companies like Microsoft and Electronic Arts have let fans not attending the event know how to access live streams of their press conferences. This year there are seven such events, a record. Mashable previews the announcements, along with the brand’s live-streaming plans: http://on.mash.to/1TgcaAw

2. VANS WARPED TOUR DEBUTS MUSIC EDUCATION COMPONENT: School’s out, but music fans attending this summer’s Vans Warped Tour can learn about the industry at workshops planned for each tour stop. The effort, dubbed the Entertainment Institute, goes beyond typical meet-and-greet sessions. San Gabriel Valley Tribune: “Each workshop is led by a musician from one of the bands on the Vans Warped Tour and, just like the band lineups, the session times also will be announced on the morning of the concert. Attendees can learn about lyrics and songwriting, instrument techniques, forging a career in the music industry and more.” http://on.mash.to/1TgcaAw

3. DEFENDING A NEW WATER PARK IN DROUGHT-PLAGUED CALIFORNIA: A new community water park in drought-stricken California is drawing complaints about wasteful water usage, but a closer look reveals the city of Dublin, California, may have a case for building the complex. Los Angeles Times: “In a case of what seemed like spectacularly bad timing, Dublin had just broken ground on a new water park. When the project is complete, there will be two pools. A water playground with a fake beach. And six 125-foot water slides shooting off a main tower. … It has been planned for a decade. When the park opens in 2017, drought willing, they anticipate about 500 daily visitors, with perhaps as many as 1,000 on very hot summer days.” http://lat.ms/1dAGmWa


* INDUSTRY NEWS *

The event website and mobile app company SmartCrowdz is offering to set up any new user’s first event app for free.

* LOCAL NEWS *

BOSTON:  The Rochester Fairgrounds in New Hampshire will host the first Phantom Gourmet BBQ & Music Festival June 26-28. The event will offer pit master competitions, a country music festival, beer and wine gardens, and carnival entertainment.

CHARLOTTE, NORTH CAROLINA:  Jill Gregory has been promoted to Nascar’s senior vice president in charge of sports marketing, which will include overseeing events. Associated Press: http://abcn.ws/1GBR8c4

CHICAGO:  La Voute bistro is now open at the freshly renovated La Banque Hotel in Homewood. The restaurant can hold seated dinners for 90 or cocktail receptions for 200.

DALLAS:  Kiss frontman Gene Simmons will deliver the opening keynote address at the Multi-Unit Foodservice Operators Conference, held September 20-25 at Hyatt Regency Reunion.

LAS VEGAS:  Insomniac’s Electric Daisy Carnival, slated for June 19-21, will have a new restaurant this year: The Terrace at KineticField. It will be available for V.I.P. and Marquee SkyDeck ticketholders.

Insomniac’s Electric Daisy Carnival, slated for June 19-21, will have a new restaurant this year: the Terrace at KineticField. It will be available for V.I.P. and Marquee SkyDeck ticketholders.

LOS ANGELES:  The White Gala, benefiting Faith Public Charities, will be held August 29 under the Redwood Amphitheatre rooftop.

Local event listings from Masterplanner: http://www.masterplanneronline.com/losangeles

MIAMI/SOUTH FLORIDA:  OTC, a gastropub in Brickell, will close on June 21 after three years in business. Owner Michael Sullivan is planning to open a new concept in the neighborhood later this summer.

NEW YORK:  The American Cancer Society’s Making Strides Against Breast Cancer walk of Central Park will be held on October 18.

Lively Productions is presenting its Blogologues sketch comedy show today and Saturday at the Pit.

Local event listings from Masterplanner: http://www.masterplanneronline.com/newyork

TORONTO:  The Luminato Festival opening party will take place Thursday at Hearn Generating Station. For the first time, tickets will be available to the public at $175 apiece.

WASHINGTON, D.C.:  The Exhibitions Mean Business coalition hosted its second annual Exhibitions Day on June 9 to lobby Congress on key issues important to the industry. The effort drew 112 participants from 19 states as well as an online component that saw the #ExhibitionsDay hashtag trending on Twitter.

YOUR NEWS: What are you doing? Tell us: [email protected]. 

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With contributions from Jenny Berg in Chicago, Alesandra Dubin in Los Angeles, Mitra Sorrells in Orlando, and Beth Kormanik, Michele Laufik, Jill Menze, and Anna Sekula in New York.

BizBash Daily is the must-read digest of event industry news from BizBash.com.

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