Today In Events: Rihanna’s N.Y.F.W. Show Will Stream on Amazon Prime, Gaming Industry to Hold First Mental Health Event, Venues and Organizers Turn to Tech Solutions to Fight Ticket Scams
1. RIHANNA’S N.Y.F.W. SHOW WILL STREAM ON AMAZON PRIME: Rihanna’s fashion show for her Savage X Fenty collection will stream on Amazon Prime Video September 20. The event will be the singer’s second presentation during New York Fashion Week, after holding her first at the Brooklyn Navy Yard in 2018. Vogue: “Produced by Endeavor Content and Amazon, this year’s documentary is expected to offer similar levels of drama as well as behind-the-scenes access to the making of the collection. … A press release hints at a potential New York Fashion Week activation, noting that the documentary is in partnership with N.Y.F.W.: The Shows, IMG’s proprietary New York Fashion Week programming.”
2. GAMING INDUSTRY TO HOLD FIRST MENTAL HEALTH EVENT: The first event focused on mental health in the gaming industry will take place in Toronto this fall. The International Gaming Summit on Mental Health, taking place October 9-10 around World Mental Health Day, was launched by gaming industry veteran Mark Chandler, who has worked at studios like Epic Games and previously organized the GamesCon event in Toronto. VentureBeat: “Chandler said the event will start small and try to develop a strong gathering over time. The first event will focus on mental health in games, mental health in the work force, and mental health in online interaction and community. The event has seed funding from anonymous donors, and it will be held at the Design Exchange in Toronto. Attendees will pay $100 Canadian.”
3. VENUES AND ORGANIZERS TURN TO TECH SOLUTIONS TO FIGHT TICKET SCAMS: To fight ticket scams and markups in the secondary ticketing market, more event organizers and venues are using technology platforms that allow people to buy and resell tickets while putting limits on prices, as well as return tickets that are reissued to fans who can attend an event. One example is Sound Nightclub in Los Angeles, which partnered with London-based mobile ticketing company Dice to ensure fans pay the price they've set and don't end up with fake tickets. Billboard: “Tickets to events are bought on the Dice app, then delivered and linked to the buyer's cellphone. If an event sells out, a waitlist starts. Ticketholders who can't make it can return tickets for a full refund. The app also lets someone send their ticket to a friend. … With the San Francisco-based online ticket exchange Lyte, those returning tickets to sold out shows are offered a price—usually a full refund though sometimes a bit more or a bit less, depending on how oversold they are, said C.E.O. and founder Ant Taylor."