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2021 Connect Corporate 40 Under 40: Keyana Kashfi

Keyana Kashfi is the Global Director of Experiential Production for Spotify. She's based in New York.

Cc21 40u40 Social Tiles40

Keyana Kashfi 
Global Director, Experiential Production, Spotify, New York

What I do: As global director of experiential and content production for Spotify, I act as the executive producer, bringing Spotify’s brand to life through events and experiences across the globe. During my tenure, I have spearheaded production for Spotify’s largest B2C and B2B events such as global tentpoles like Cannes Lions, global concert tours and major owned events like Stream On. I have the privilege of managing a small but best-in-class team of producers that make magic happen.

How I got here: I have spent my career in event production with a focus on media and entertainment brands, executing both B2B and B2C activations for major global brands. Prior to joining Spotify, I served as a producer and led production and video content teams for organizations such as NBC, Vevo, Discovery Communications and CNN. Needless to say, there has never been a dull moment.

Instagram: @keyanakashfi