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  1. Production & Strategy
  2. Event Management

Technology

July 17, 2013
Goombal's main screen has a series of drop-down tabs where users can enter information related to aspects of their events, such as speakers, venues, and sponsors.
Goombal's main screen has a series of drop-down tabs where users can enter information related to aspects of their events, such as speakers, venues, and sponsors.
Photo: Courtesy of Goombal
Skitch
Skitch

Skitch is an app from Evernote. The system allows users to add text, shapes, stamps, and drawings to images such as screenshots, photos, floor plans, and PDF files. The app is intended to be used in conjunction with an Evernote account, allowing the images to be saved and shared through the platform. The images can also be shared through Twitter, Facebook, email, or public URL.

Photo: Courtesy of Evernote
iAnnotate
iAnnotate

Intended for use with iPads, iAnnotate provides a variety of tools to add notes to images, PDF files, Word documents, and PowerPoint slide shows. Annotation can be added as text or voice notes, and there are tools for highlighting, underlining, and strike-through. Files can be shared through Dropbox, Google Drive, and other cloud-based services.

Photo: Courtesy of iAnnotate
Cycloramic
Cycloramic

Cycloramic is an app that makes an iPhone spin 360 degrees to take panoramic photos and video. The app operates hands-free with an iPhone5 or in guided mode on other iOS devices. An update in June added an editing studio that allows users to add text and filters to photos. Images can be saved in the app’s library and shared via email or on social networks.

Photo: Courtesy of Cycloramic
SpeakingPhoto
SpeakingPhoto

SpeakingPhoto allows users to add as many as 30 seconds of voice notes to a photo. Multiple photos can be compiled into a storyboard and then saved to the camera roll or shared via email, Facebook, or YouTube. An update later this month will allow users to combine eight images; the current version allows five. SpeakingPhoto is an app for iPhone and iPad, but the update will allow Android users to receive and play the photos.

Photo: Courtesy of SpeakingPhoto
Over
Over

Over is an iPhone and iPad app that allows users to add artistic text and artwork to photos. The app offers more than 200 fonts. After adding text, users can save images to their camera roll or share via Instagram, Pinterest, Twitter, Facebook, or Tumblr.

Photo: Courtesy of Over
Snagit
Snagit

Snagit is a screen-capturing system. With one click, users can capture images, Web pages, or articles, and then add effects such as text, arrows, or highlighting. There’s also a blur tool to hide parts of the image. All of the captured images are saved to a library and can be searched by date, Web site, or keyword. Images can be shared via email, Facebook, Twitter, Evernote, and more.

Photo: Courtesy of Snagit
Tapose
Tapose

Tapose is an iPad app that lets users create journals, collaborate, and share documents. Users can take notes while incorporating pictures, images, audio, video, and free-form drawings. The app is made to look like a journal with two independent screens so users can have an image open on one while taking notes on the other. Collaboration can be done in real time, or users can share journals as PDF files through email, Evernote, and Dropbox. Tapose was recently purchased by Inadev, and the company is in the process of revamping the app to provide versions for business and consumer use.

Photo: Courtesy of Tapose
Vobok
Vobok

Vobok allows users to record as many as 30 seconds of voice notes, which can be shared along with a photo through the app’s feed or on Twitter or Facebook. The app can also be used to send private voice messages via email.

Photo: Courtesy of Vobok
The Web site for the American Cancer Society's Discovery Ball in Chicago has animation, so planner Lee Kite works with a web developer to ensure the site is viewable on smartphones and other devices.
The Web site for the American Cancer Society's Discovery Ball in Chicago has animation, so planner Lee Kite works with a web developer to ensure  the site is viewable on smartphones and other devices.
Photo: Courtesy of the American Cancer Society Discovery Ball
Beverage Delivery
Beverage Delivery

It sounds like something out of a sci-fi movie: a drone delivering beer to guests at a music festival. More than 150 guests at the OppiKoppi music festival in South Africa in August received free cold brews via drone. The initiative was a partnership of Darkwing Aerials, Windhoek Beer, and festival organizers. Guests ordered the beer using an app on their smartphones; staff received the orders and loaded parachute-equipped, single servings of beer (with a lid) onto the drone. Once in the air, the drone used the GPS coordinates of the phone that placed the order to navigate to its destination, where the single beer would drop and parachute down to the waiting recipient. The only area of the festival that was off limits for deliveries was the main stage, where the dense crowd made it too risky to drop beer from the sky. Darkwing Aerials owner Dean Engela said they intend to try the service at future events, using more than one drone to serve guests.

Photo: Courtesy of Darkwing Aerials
Booth Attendant
Booth Attendant

At South by Southwest Interactive in March, 3M wowed guests with a holographic virtual presenter. “Jenny” could sense people passing by and would speak and gesture to them, offering information about panels and events and inviting them to interact with an iPad displayed in front of her.

Photo: Courtesy of 3M
Bartender
Bartender

The Makr Shakr is a bartender, social sharing system, and alcohol consumption monitor in one robotic design. Designed by the M.I.T. Senseable City Lab in collaboration with the Coca-Cola Company and Bacardi Rums and produced by Italian firm Carlo Ratti Associati, the robot debuted at the Google I/O conference in May. Guests transmit their cocktail orders via the Makr Shakr app, then watch as three large, orange robotic arms mix up the prescribed combination of liquor, syrups, fruit mixers, and ice. The movements are precise enough to muddle a mojito and thinly slice a lemon. A large screen behind the bar displays a variety of stats, such as number of drinks in the queue, approximate wait time, drinks ready for pickup, and most popular spirits by gender. The app also allows users to see what type of drinks others are ordering, rate the drinks, and share photos on social networks. It also aims to promote responsible consumption by monitoring what a person orders and how often. The developers say for now Makr Shakr is a prototype, intended to be a “social experiment that looks at how people might embrace the new possibilities offered by digital manufacturing.”

Photo: Courtesy of Makr Shakr
Mobile Telepresence
Mobile Telepresence

New systems allow users to participate in meetings and events from afar. MantaroBots TeleMe (left) uses an Apple device or Android tablet mounted on a tall, rolling base. Users connect to it using Skype or another video conferencing application and then control its movement from their desktop. “You have a screen, camera, microphone, and speakers in that nice square that emulates the head. And you can pan and tilt the tablet so you can look directly at people without turning the whole robot,” said Jeremy Parsons, C.E.O. at Mantaro Product Development Services. Anybots QB robot (right) uses an integrated screen, camera, and speaker atop a mobile platform that can be positioned from two and a half to six and a half feet off the ground. Users control and activate the robot using Anybots’ Web-based communications system. The company is developing a new model, the Qx, that will have a larger screen and be available in early 2014. At trade shows, these robots can allow someone off site to engage with visitors in a booth and to virtually explore the show floor. Both systems are equipped with obstacle-detection sensors and laser-pointer devices.

Photos: Courtesy of MantaroBots, Gary Laufman Photography (Anybots)
Trade Show Entertainment
Trade Show Entertainment

Ford Motor Company has brought its robot, Hank, to several auto shows over the past few years to greet and entertain consumers. The robot is controlled by a staffer hidden from view wearing sensors that transmit his movements to the robot. The staffer also has a microphone to carry on conversations with passersby via the robot.

Photo: Jenny Berg/BizBash
Christie
Christie

Christie’s WeatherAll line of LCD displays is designed for outdoor use. The 55-inch unit has a water- and dust-resistant exterior and bonded glass that protects it from impact and scratches while also reducing reflection. The display is very bright to boost visibility in any outdoor environment.

Photo: Kayla Hernandez
Brightbox
Brightbox
Charging stations are hot commodities at conferences and trade shows, but they can also be a distraction as users stand by waiting for their phones to charge. Brightbox eliminates that issue. The charging station is secure, so users can leave their phones—for a few minutes or a few hours—to go about their business. Each unit has six compartments that are unlocked with the swipe of a credit card. At events where the units are provided by the host or sponsored by a vendor, charging is provided for free to the attendees, so the credit card simply acts as a key. Brightbox launched in early 2012 and has been used at the Democratic National Convention and the New York Times Travel Show. To recognize sponsors, the company can add custom wraps on the unit or add logos or other information to the user interface screen.
Photo: Courtesy of Brightbox
PSAV's Interactive Video Wall
PSAV's Interactive Video Wall
CNN used this type of interactive video wall during its election coverage and now it's available for events. PSAV offers two standard sizes, each using 46-inch square screens configured in either a two-by-two or three-by-three format. The company can also create custom screens of any size. The wall operates like a large iPad with about two dozen apps to create maps, presentations, and games. The product can be used as a presentation screen in educational sessions or in common areas as interactive digital signage, for example to provide venue maps and sponsor information. At a trade show, the wall can display exhibitor logos and information when users click on a specific booth. Within a booth, users can input their email addresses to receive additional information, creating an instant lead retrieval system.
Photo: Mitra Sorrells/BizBash
NiceMeeting
NiceMeeting
Audience members at conferences and meetings are likely to have their smartphones and tablets out during presentations, so why not use those devices for engagement? The browser-based service NiceMeeting allows users to view presentation slides on their devices in sync with the presenter. Attendees can flip back and forth through slides at their own pace, submit questions to the speaker, and chat with other guests. Presenters can use it to conduct polling and share files in real time. A new feature allows users to add notes to the slides and then save the files to their device or to a cloud-based service, creating a fully paperless solution for presentations. Planners can upload their registration lists so NiceMeeting access is only available to registered attendees, or they can choose to leave access open.
Photo: Courtesy of NiceMeeting
Logitech's Broadcaster Camera
Logitech's Broadcaster Camera
Planners looking to do small-scale live-streaming can use Logitech's Broadcaster camera and app as an affordable, do-it-yourself solution. The camera uses a Wi-Fi connection to stream high-definition video via a Ustream account. Users control and preview the video on an iPad or iPhone using the related Broadcaster app. The video stream can be shared with others by posting to a Web site, Facebook, YouTube, or other social networks. The camera itself is small—less than five inches long and two inches wide—and portable since it’s not connected to a computer, so it could easily be moved around a room to provide a variety of angles. The carrying case doubles as a small stand, or the unit can be mounted on a tripod. The camera retails for $200 and the app is free.
Photo: Courtesy of Logitech
Eventstagram
Eventstagram
The Web app Eventstagram creates a real-time slideshow of photos taken at an event and shared on Instagram. The product launched last fall, and both the Los Angeles Auto Show and the Houston Auto Show have used it to share photos from their events on large screens. Planners create a free account on the Eventstagram Web site, indicating the event dates, its hashtags and location, and the desired speed and animation of the photos. At the event the Evenstagram feed can be displayed on monitors or large screens. It’s free to display as many as 100 photos for a total of one hour (the time can be allocated in increments). For $50, planners can display 1,000 photos for six hours and also have moderation capability. Eventstagram will soon offer an option that accommodates more photos and time, a higher degree of moderation, and an online editor so users can fully customize the display with logos and sponsor slides.
Photo: Courtesy of Eventstagram
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