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  1. Production & Strategy
  2. Event Management

Event Technology

July 23, 2013
1. Zkipster
1. Zkipster
Zkipster is a service to manage guest check-in on iPads at private events. It launched last year in the United States following a European debut in 2011. Users upload their guest list on a Web platform and then access it at the event through an iPad app; it takes an average time of two seconds to check in a guest at an event with 750 people. Hosts can edit the guest list in real time and send email and text alerts when specific guests arrive. After the event, the system can generate data such as the time that people arrived, which can be helpful when planning staffing for future events. Clients include Hearst, HBO, Hugo Boss, and the Whitney Museum. Future updates will allow each guest to be identified with a photo rather than just a name. Pricing can be done on a per-event basis for $75 or as a subscription for $750 for four months or $2,000 per year.
Photo: Courtesy of Zkipster
2. Blyve
2. Blyve
Blyve is a platform for live online events. The system is intended for companies to host interactive online events: for example to launch a new product, share educational information, or conduct training. Walgreens has used Blyve to host an interactive chat on beauty tips, with the link to the chat embedded on the Walgreens Web site. The system has interactive features such as polls and moderated Q&A functions. A Twitter widget allows hosts to search for tweets about the online event and then invite the people who tweeted to join the conversation. The platform can also integrate media from Ustream, YouTube, Instagram, and other services. Hosts can use the platform to generate revenue by including ads or offers from sponsors. Pricing is either per event or, for recurring events, based on the number of participants.
Photo: Courtesy of Blyve
3. Postano
3. Postano
Postano is a tool used to display social media feeds online or at an event. The system aggregates content from Twitter, Facebook, Instagram, YouTube, Tumblr, Pinterest, and more based on specific account names or hashtags. Hosts can monitor the content before it is shared through the system or have it instantly displayed. The Postano display can be designed with custom colors, logos, and animations, and it can be shared through Facebook, a Lightbox widget, on a large screen, or on a touch-screen monitor. At Dell World in December the company used Postano to display a live feed of content from several conference hashtags during remarks from C.E.O. Michael Dell and elsewhere at the event. Additional Postano clients include Tiffany & Company, Microsoft, and Nine West. Pricing starts at $5,000.
Photo: Courtesy of Postano
4. Emobile
4. Emobile
Emobile is the newest product in the suite of event management software from Etouches. The tool allows users to design, test, and publish their own Web-based mobile app through a simple drag-and-drop interface. The product is integrated with other software from the company so planners can import data such as agendas and directories of speakers and attendees. In addition, attendees can use the app to communicate with one another. For now, Emobile creates a Web app that can be downloaded by scanning a QR code. In April it will become available as a mobile app for iOS, Android, and other platforms. The product is a $500 add-on to the Etouches software package.
Photo: Courtesy of Etouches
5. EventMobi
5. EventMobi
When EventMobi launched in 2009 as one of the first do-it-yourself app creators, it was primarily a digital show guide. Since then it has been updated with interactive features. The latest updates, which begin rolling out in February, will give planners the ability to communicate with subsets of attendees—for example, to invite V.I.P.s to a private dinner or send an alert to all exhibitors. EventMobi is also adding a private real-time chat function for attendees so they can use the app to initiate meetings or networking.
Photo: Courtesy of EventMobi
For the first time, Cisco placed the Social Media Hub near the registration desk, a prominent position that allows for continual access during the conference. Last year, social media monitoring took place from inside the event’s trade show, which had limited hours.
For the first time, Cisco placed the Social Media Hub near the registration desk, a prominent position that allows for continual access during the conference. Last year, social media monitoring took place from inside the event’s trade show, which had limited hours.
Photo: Mitra Sorrells/BizBash
Behind the hub’s front desk, event staffers monitor and respond to comments and questions posted to Twitter and Facebook. Because the volume of social activity is so high throughout the event, those assigned to monitor it are each focused on specific content.
Behind the hub’s front desk, event staffers monitor and respond to comments and questions posted to Twitter and Facebook. Because the volume of social activity is so high throughout the event, those assigned to monitor it are each focused on specific content.
Photo: Mitra Sorrells/BizBash
Cisco is using the Social Media Hub to host events such as a tweet-up Sunday night attended by more than 300 people.
Cisco is using the Social Media Hub to host events such as a tweet-up Sunday night attended by more than 300 people.
Photo: Courtesy Cisco
Attendees lined up outside four soundproof booths in the lounge to record a 10-second video in response to the question, “What would I like to connect to the Internet of everything?” The company will post some of the videos to its Web site.
Attendees lined up outside four soundproof booths in the lounge to record a 10-second video in response to the question, “What would I like to connect to the Internet of everything?” The company will post some of the videos to its Web site.
Photo: Courtesy Cisco
Monitors behind the Social Media Hub's front desk display the volume of tweets over time, a leaderboard of the most active people tweeting with the event hashtags, photos shared on Twitter and Instagram, a word cloud of trending topics, and more.
Monitors behind the Social Media Hub's front desk display the volume of tweets over time, a leaderboard of the most active people tweeting with the event hashtags, photos shared on Twitter and Instagram, a word cloud of trending topics, and more.
Photo: Mitra Sorrells/BizBash
A live feed of Twitter comments about the event scrolled on vertical monitors on either side of the main display.
A live feed of Twitter comments about the event scrolled on vertical monitors on either side of the main display.
Photo: Mitra Sorrells/BizBash
Behind the front desk, high-top tables provided a place for attendees to relax or work.
Behind the front desk, high-top tables provided a place for attendees to relax or work.
Photo: Mitra Sorrells/BizBash
For attendees without a smartphone, Cisco provided a camera mounted in a stationary column with the capability to take pictures and post them to Facebook or Twitter accounts or email to attendees.
For attendees without a smartphone, Cisco provided a camera mounted in a stationary column with the capability to take pictures and post them to Facebook or Twitter accounts or email to attendees.
Photo: Mitra Sorrells/BizBash
The Social Media Hub included a variety of seating areas where attendees could gather.
The Social Media Hub included a variety of seating areas where attendees could gather.
Photo: Mitra Sorrells/BizBash
TED chief Chris Anderson speaking at TEDGlobal 2010.
TED chief Chris Anderson speaking at TEDGlobal 2010.
Photo: James Duncan Davidson/TED
Attendees could relax on beds at TEDActive 2010.
Attendees could relax on beds at TEDActive 2010.
Photo: TED/Michael Brands
Attendees expanding the community conversation at the TEDxKibera salon in January 2011.
Attendees expanding the community conversation at the TEDxKibera salon in January 2011.
Photo: Courtesy of the Bill & Melinda Gates Foundation
Boston Scientific execs made a chandelier out of employee photos.
Boston Scientific execs made a chandelier out of employee photos.
Photo: Courtesy of Boston Scientific
Oracle's giant water cooler at OpenWorld.
Oracle's giant water cooler at OpenWorld.
Photo: Hartmann Studios
Using NTEN's social media platform.
Using NTEN's social media platform.
Photo: Michaela Hackner/Wander the Backroads Photography
One of SAP's control rooms at Sapphire Now 2010.
One of SAP's control rooms at Sapphire Now 2010.
Photo: Wolfram Schieble/SAP AG
A panel on liveblogging for TV shows at BlogWorld.
A panel on liveblogging for TV shows at BlogWorld.
Photo: Dave Cynkin
One of the Surf Expo's loud attractions.
One of the Surf Expo's loud attractions.
Photo: Brandon Dowling for BizBash
The Cable Show's 2010 My World exhibit.
The Cable Show's 2010 My World exhibit.
Photo: Jim Douglass
Cisco's online gaming platform.
Cisco's online gaming platform.
Photo: Courtesy of Cisco
Comfy seating on the show floor of the American Academy of Nursing's Council for the Advancement of Nursing Science.
Comfy seating on the show floor of the American Academy of Nursing's Council for the Advancement of Nursing Science.
Photo: Courtesy of the American Academy of Nursing
ABC Kids' area for 'modern child' exhibitors.
ABC Kids' area for "modern child" exhibitors.
Photo: Courtesy of the ABC Kids Expo
Lotusphere's touch-screen monitors.
Lotusphere's touch-screen monitors.
Photo: Brandon Dowling for BizBash
Q.R. codes on the show floor of I.B.M.'s Lotusphere conference.
Q.R. codes on the show floor of I.B.M.'s Lotusphere conference.
Photo: Brandon Dowling for BizBash
Arthur Holm
Arthur Holm

Arthur Holm displayed its newest retractable monitor, the Dynamic 3. The monitor automatically rises, rotates 180 degrees, and folds down flush with the tabletop, providing a variety of options when used for video conferences and presentations. The monitor automatically flips the image according to screen position and can include additional features such as a built-in camera, speakers, microphones, and USB connectors.

Photo: Kayla Hernandez
Panasonic
Panasonic

Panasonic demonstrated its new interactive displays that combine whiteboard-style functions with high-definition, plasma surfaces. Presenters write with an electronic pen and as many as four pens can be used simultaneously. There’s also a remote pointer function that allows users to point, draw, and annotate from up to 16 feet away. The interactive displays come in 50-, 65-, 85-, and 103-inch models.

Photo: Kayla Hernandez
iRobot
iRobot

Ava 500 is a Web conferencing system mounted on a robotic base. It combines iRobot’s autonomous navigation capabilities with Cisco’s TelePresence, so users can participate in Web conferences without needing to be in a fixed position. The system can be used to take an online conversation outside, onto an assembly floor, or into a laboratory. The host controls it with an iPad, and it automatically returns to its charging station when the meeting is finished. The iRobot Ava will be available early next year.

Photo: Kayla Hernandez
Ricoh
Ricoh

Ricoh’s new projectors are intended to be positioned on the edge of a table, not in the middle, so the cords and fan are at the front and away from meeting attendees. These units can be positioned as close as 27 inches and as far as 24 feet away from the projection surface. The multiscreen mode enables guests in up to four different rooms with four different projectors to view the same presentation.

Photo: Kayla Hernandez
LG
LG

LG’s transparent display is an eye-catching way to exhibit products at a trade show booth. Items sit on shelves inside the rectangular cube and the transparent LCD screen on the front is touch-enabled, so product information can appear as users tap the screen. The display comes in 29- and 47-inch models.

Photo: Kayla Hernandez
FSR
FSR

FSR introduced iPad table mounts at InfoComm. The units can be mounted to a desk or other surface and rotated for use in either portrait or landscape mode. The company also makes iPad wall mounts, suited for using the device as digital signage. All of the mounts have locking systems to secure the iPad.

Photo: Kayla Hernandez
Sonic Foundry
Sonic Foundry

Sonic Foundry demonstrated its latest Mediasite mobile recorder, which is used for creating live Webcasts and as well as for archiving content for on-demand access. The new device is smaller and lighter and also has a touch-screen interface.

Photo: Kayla Hernandez
Christie
Christie

Christie introduced Brio, a meeting and collaboration system that allows multiple attendees to run audio and video presentations from their own devices without the need for special cables, adapters, or software. Brio uses wired or wireless connections to automatically share multiple presentations showing simultaneously on either one or two meeting room screens. Participants can add presentations to a meeting as a thought occurs, and their information will show up on the room’s display in seconds.

Photo: Kayla Hernandez
Tecom Electronics
Tecom Electronics

Tecom Electronics has added a touch-screen system to its newest high-definition lectern. Speakers can use common gestures such as swipe, tap, slide, and zoom on the screen to manage their presentations. The lectern also has a single control panel for all integrated audiovisual equipment, and the height can adjust to accommodate someone sitting or standing.

Photo: Kayla Hernandez
FĂŞte
Fête

Fête launched its free iOS and Android apps in September. The foundation of the app is what it calls “invitation cards.” Hosts create the card, which can include event details like time and location, or it can be used to initiate a group chat to decide where and when to hold the event. The card can be sent to anyone in the host’s contact list. Guests don’t need to have the app to participate in the chat or respond to an invitation; instead they can do it via text.

Photo: Courtesy of Fête
Evite
Evite

In December, Evite launched a comprehensive update to its iOS app. Event organizers can use the free app to choose from thousands of invitations organized by category and keyword. Hosts customize time, title, location, and host information and can also personalize invitations with photos from their camera roll. They can create the guest list from their phone’s contacts or their Evite address book. The dashboard offers real-time notifications of R.S.V.P.s, the ability to message guests about any changes, and the option to track adults and kids separately. Guests receive the invitation via email and can respond, comment to the group, or ask the host a question. Attendees can also share photos to the event’s activity feed. Evite’s Android app is expected later this year.

Photo: Courtesy of Evite
Hobnob
Hobnob

Hobnob is an iOS app that launched in March 2015. The app asks hosts to confirm their mobile number, but it does not require them to create an account or provide an email address. Hosts add the details of their event, including name, location, date, and time, and then select an invite template or upload their own design. After selecting recipients from their phone’s address book, the invitation is sent to those people as a text message with a photo of the invitation (it can also be shared via email and social media). Guests don’t need the app to R.S.V.P.; they simply reply “yes” or “no” to the message. Clicking the link in the text takes guests to the event’s Web page, which includes driving directions and a calendar integration option. Plus, hosts can use the app to chat with guests and manage ­photos. An Android version is expected soon.

Photo: Courtesy of Hobnob
Invitd
Invitd

Steve Carlton launched Invitd in July 2014 after testing text-message invitations for his daughter’s birthday party. The rate of R.S.V.P.s was so much better than any other method he had used, such as email and Facebook, that he decided others might see value in a text-message-based invitation system. The free Invitd app, available for iOS and Android, has now been used to send nearly one million invitations. Hosts create a custom invitation by entering the name, location, and time of their event and selecting contacts from their address book to receive it. Recipients get a text message addressed to them by name with a link to the event details and R.S.V.P. options; they don’t need to have the app installed to view the invitation. In addition to responding “yes” or “no,” recipients can indicate how many people will attend, and they can add a reminder to their calendar. While the app can handle an unlimited number of invitees, Carlton says he will soon release an update that will add an easier interface for planners who want to use it for large meetings and events.

Photo: Courtesy of Invitd
Red Stamp
Red Stamp

Red Stamp’s free iOS and Android apps can be used to send invitations via email or text or to post to Facebook, Instagram, or Twitter. Hosts choose from more than 2,000 designs that can be customized by changing the font and color scheme and by adding photos from their camera roll or taking photos in the app. A virtual mailbox helps hosts manage correspondence. The app also integrates with the device’s contact list so hosts can use it to order printed cards that ship directly to recipients. The app launched in 2011.

Photo: Courtesy of Red Stamp
Paperless Post
Paperless Post

Paperless Post offers all the features of its original desktop-based invitations in a free iOS app that launched in 2012. Hosts can choose from thousands of designs, including cards from Kate Spade New York and Oscar de la Renta, and they can customize invitations with photos, fonts, and colors. Guests ­receive invitations via email or in the app, if they have it installed. The app can also serve as a ­communication portal, where the host and guests can post group and private ­messages and upload photos that can include comments and tags.

Photo: Courtesy of Paperless Post
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