D. Channing MullerEvent Tech & Virtual14 Ways to Promote Guest Engagement Through Catering, Decor, and EntertainmentMultiple travel organizations and associations hosted independent parties around Washington during IPW 2017 with an emphasis on creating opportunities for interaction.June 21, 2017Washington DCA Look Inside the Largest U.S Travel Conference to DateThe U.S. Travel Association's five-day IPW 2017 in Washington had the largest attendance in the conference’s 49-year history.June 12, 2017Food TrendsHow a New Marketing and PR Strategy Doubled This Event’s AttendanceEvents DC hired a new PR firm and consultant to increase awareness of the 9th annual Embassy Chef Challenge, leading to record-breaking ticket sales.May 31, 2017StrategySee This Furniture Store's Instagram-Friendly Outdoor EventThe Washington, D.C. location of Room & Board showcased its 2017 outdoor furniture and accessories collection during a rooftop dinner designed for the photo-focused social-media site.May 18, 2017Printing & GraphicsWhite House Correspondents’ Association Dinner: Who Skipped and Who Scaled Back at Events?Several media brands—and President Trump—were absent from this year’s events, while others used the opportunity to highlight the importance of the press.May 8, 2017StrategyHow to Use Influencer Marketing to Increase Event AttendanceThe Cherry Blossom Festival turned to social-media influencers to promote its annual Pink Tie Party—and saw results.March 27, 2017Production & StrategyFund-Raising Ideas to Maximize Donations During a Milestone YearThe Leukemia and Lymphoma Society created a special anniversary fund-raising campaign to bring in an extra $1 million.March 22, 2017Production & StrategyA Reason to Rethink Your Event Partnerships and Sponsorship TargetsThe Prevent Cancer Foundation broke fund-raising records with a new sponsorship and auction strategy.March 16, 2017Event Design & DecorCould Your Event Expand to a New City?The Chesapeake Bay Foundation increased its fund-raising revenue by hosting an event for donors located an hour outside of its core market.March 14, 2017Production & StrategyHow One Change Helped This Benefit See a Major Fund-Raising BoostA Washington school changed its auction strategy and brought in more than $100,000 as a result.March 9, 2017Page 1 of 63Next PageTop StoriesBrands & Event ProsIndustry Innovators 2025: 9 Event Tech Leaders Defining What’s NextMeet the minds behind the tools, platforms, and ideas revolutionizing how events are executed in 2025 and beyond.Event Design & DecorCoachella 2025: 8 Design Trends You’ll Want to Steal for Your Next EventIndustry InsidersMeet in MargaritavilleExperiential Marketing, Activations & SponsorshipsGrocery Shopping Gets a Glam Makeover at This Influencer Pop-Up in LAMeetings & Trade ShowsHow to Choose the Right Dress Code for Your Event
