Event Masters: Special Case Study From Cannes Lions International Festival of Creativity 2022 (Episode 8)

In this special episode, BizBash takes to France to talk with experiential agency BMF and event tech giant Hubilo about what it takes to produce an activation at the world's largest creative marketing event.

In this special episode of "Event Masters"—filmed in Cannes, France—executive team members from BizBash, Hubilo, and BMF make an appearance to talk about how the three brands partnered with each other to produce The Hubilo Retreat at the 2022 Cannes Lions International Festival of Creativity.

The three-day branded experience held on a yacht hosted engaging conversations, as well as plenty of fun surprises for attendees (think: an oversize game of Connect Four, Hubilo-branded espadrilles to take home, plenty of rosé, and more). Listen in as our Event Masters discuss what it took to bring the activation to life.

Meet Our Event Masters: David Adler, founder and chairman, BizBash; Bruce Starr, CEO and co-founder, BMF; Jessica Connolly, director of global events, Hubilo; Sophie Ahmed, SVP market strategy, Hubilo

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