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BizBash Wrapped: 25 Most-Read Stories of 2021

While we can't personalize data quite like your Spotify Wrapped, we can share what piqued everyone's interest. Keep reading to see what event professionals were most eager to learn about this year.

Seamless, The Infatuation, MKG, Presto! Resto!, Experiential Marketing, Mobile Brand Activation
As a fun and memorable way to support New York City’s restaurant industry, Seamless and The Infatuation teamed up with creative agency MKG to launch the cleverly named “Presto! Resto!,” a COVID-safe restaurant on wheels. During each week of April 2021, the truck's interior was transformed into a different local restaurant—complete with menu items and a replica of the eatery's decor—which then traveled to contest winners’ front doors around the city. See more: 10 Cool Event Ideas You May Have Missed This Month From Instagram, Freeform, Seamless and More
Photo: Photo: Dorothy Hong

By the looks of this list, one thing is clear: Event planners were ready to get back to business in 2021. (If we could use emojis, this is where we might put the hand-clapping emoji.) This year's most-viewed stories revolved around how to help attendees feel comfortable gathering in person, how to move forward with experiential marketing activations while remaining safe, how to ensure remote employees still feel connected by opting for creative virtual team-building activities and what sanitary catering looks like at events post-COVID. Event pros were also looking for inspiration and clever event ideas from brands such as Verizon, Bud Light, Bumble, Netflix and Instagram, to scratch the surface. 

Keep scrolling to catch up on the most-read stories on BizBash.com of 2021, then take a look at what event pros are predicting will be hot topics and trends in 2022. 

1. 15 Low-Touch, High-Taste Catering Ideas for Live and Virtual Events
2. The BizBash 500: Meet 2021's Most Influential Event Professionals
3. Buffets Didn’t Die: The New Rules of Catering for Post-COVID Events
4. Should Proof of Vaccination Be Required to Attend Events?
5. 7 Tips for Making Attendees Feel Comfortable at In-Person Events
6. 20 Steal-Worthy Ideas for a "Pandemic-Proof" Experiential Brand Activation
7. 9 Tips for Managing Event Client Expectations Right Now
8. 8 Virtual Escape Rooms for Your Next Team-Building Session
9. 50 Virtual Event Platforms to Consider for Your Next Online Gathering
10. 10 Ideas for a ‘Bridgerton’-Inspired Event
11. See Who Won the 2020 BizBash Event Style Awards, Powered by MeetingPlay
12. The BizBash 250: Introducing 2021's Must-Know Event Pros in Canada
13. 10 Canada-Based Team-Building Companies to Shake Up Your Virtual Meetings
14. 15 New Event Industry Job Roles That Emerged During the Pandemic
15.  Insights From IMEX 2021: What It Took to Safely Produce the International Trade Show
16. Trend Spotted: Retail Stores Are Using Experiential Marketing Tactics to Drive Business
17. 12 Super Bowl LV Brand Activations You Might Have Missed
18. 10 Cool Event Ideas You May Have Missed This Month From Instagram, Freeform, Seamless and More
19. What Attendees Want From Virtual, Hybrid and In-Person Meetings in 2021
20. 10 Clever Ways Brand Activations Have Used Vending Machines
21. Single Serving: 9 Creative, COVID-Friendly Catering Options
22. 8 Creative Ideas for Networking at Hybrid Events
23. Top 100 Events in the United States & Canada 2021
24. Steal-Worthy Event Strategies From C2 Montréal's 2021 Hybrid Conference
25. From Zoom to Rooms: 30+ Corporate Holiday Party Ideas for 2021

2022 Forecast: Event Pros Predict the Top Trends for the Year Ahead in... 

Event Catering 
Audiovisual Production and Lighting 
Event Design and Florals 
Trade Shows and Conventions 

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