While this summer may seem unusually quiet with the absence of anticipated annual events like WorldPride, Comic-Con, and many others, creativity doesn't have to dwindle alongside canceled or postponed events. Here, we're sparking inspiration by reminiscing on some of summer 2019's hottest event ideas that are still perfect for your next live event. Tip: You'll want to grab your summer cocktail (or mocktail!) for this roundup.
21c Museum Hotels and MGallery’s Masterpiece Suite
To celebrate 21c Museum Hotels joining Accor Hotels’ MGallery, the two brands commissioned muralist Aaron De La Cruz to use an all-white pop-up hotel suite as a canvas, which he painted live for two days. Cruz incorporated his signature deconstructed letters into the design, as well as the colors of 21c Museum Hotel's penguin mascot. The pop-up took place near New York’s Penn Station. See more: See How a Hotel Brand's Pop-Up Suite Became a 24-Hour Art Installation
Photo: Courtesy of MGallery
Univision Upfront
Univision held its Upfront on at Center415 in New York. After the presentation, guests were invited to make their own sangria. The DIY wall, devised by Riviera Caterers in partnership with First and Univision, held glasses filled with fruit. Guests could take a glass and choose to fill it with red or white wine from a spout. See more: 23 Highlights You Missed From 2019 Upfront and NewFront Season
Photo: Courtesy of Univison
Glow Events Outdoor Gathering
For a summer entertaining idea, San Francisco-based Glow Events created a custom dessert display on a venue’s fruit trees, using enclosed jars and swings. See more: 16 Steal-Worthy Tips & Ideas for Summer Entertaining
Photo: Courtesy of Glow Events
Invisalign at VidCon
Invisalign activated outside the Anaheim Convention Center during the 10th edition of VidCon. Invisalign hosted a 15-foot-tall candy station, which featured 20 candy dispensers in the colors of the Invisalign logo. Each dispenser was custom-engineered by producers Mirrored Media to withstand the weight of the candy and the heat of the sun. See more: How VidCon Attracts "the Most Media-Savvy Audience in the World"
Photo: Mirrored Media
Power Ball: 21 Club
Power Plant Contemporary Art Gallery’s annual fundraising event took place in Toronto. The event was themed around a surrealist speakeasy, with aerialists from A Girl in the Sky Productions pouring glasses of prosecco from a lobster chandelier. See more: This Toronto Art Benefit Took Guests to a Surreal Speakeasy
Photo: Brilynn Ferguson
Wisconsin Cheese Tasting Event
Wisconsin Cheese held a tasting event on at Park Avenue Summer in New York. The cheese company partnered with ShopPR and food stylist Diane Vezza to execute the event, which featured personal-size cheese plates and mini custom cheese boards.
Photo: Courtesy of Wisconsin Cheese
Apollo Gala After-Party
Apollo Theater’s 14th annual spring gala and after-party took place in Harlem. Bronson van Wyck of Van Wyck & Van Wyck helmed the after-party’s design, which was inspired by 1914, the year the historic theater was founded. The event took color inspiration from the theater with a black, gold, and stage-curtain red color scheme. The event’s centerpiece was a gramophone that stood more than 15 feet tall. The structure spouted an elaborate installation of red flowers and faux floral pieces that alluded to a gramophone.
Photo: Shahar Azran
Rammy Awards
The Restaurant Association Metropolitan Washington’s 37th annual awards took place at the Walter E. Washington Convention Center. Event sponsor Events DC's VIP lounge included a colorful street art-style graphics, created and executed by Design Foundry. See more: How This Food Award Show Showcases Local Talent
Photo: Kalorama Photography
LG Café OLED 2019
LG partnered with the Pantone Color Institute to launch a pop-up cafe in New York’s SoHo neighborhood. The pop-up highlighted Pantone’s summer color palette, serving lattes inspired by the colors Pink Peacock, Tangy Turmeric, Aspen Gold, and Pepper Stem. The cafe also served color-coded desserts created by Amirah Kassem of Flour Shop. The pop-up was produced and designed by G&R Live.
Photo: Ann-Sophie Fjelloe-Jensen
Instabeach
Instagram’s third annual event for young creators and influencers took place at Gladstone’s of Malibu. The event had multiple customization stations, including one that offered plastic tote bags with labels that mimicked stickers on Instagram Stories: Lit, Yaas, Savage, and Bye. The bags held merchandise including “Dad Hats,” which many guests customized with their own Instagram handle. See more: 9 Highlights From Instagram’s Event for Instagrammers
Photo: Courtesy of Instagram
