Because data can be extremely telling, we thought the rest of the industry could benefit from what our editors are seeing on the back end—that is, what event pros are really staying on top of right now. Consider this monthly list your own insider pulse on the event and meeting industry.
1. Coachella 2022: Peek Inside the Festival's Buzziest Parties & Brand Activations
Brands like Absolut, Spotify, American Express, NYLON, DIRECTV and HP celebrated the festival's triumphant return with eye-catching, out-of-the-box activations and parties.
2. SXSW 2022: How Brands Drew Attention at the Festival's Big Return IRL
The 10-day festival and conference returned to Austin this year, drawing creative brand activations and events from the likes of Slack, Peacock, Cheetos, Samsung and more. Here’s a look at some highlights.
3. Oscars 2022: Event Highlights From the Week's Most Glamorous Gatherings
Peep these behind-the-scenes details and steal-worthy event ideas from Hollywood's biggest week.
4. Your Presence Is Requested: See Inside This Immersive Ball for Bridgerton Fans
Netflix’s “The Queen’s Ball: A Bridgerton Experience” transports viewers of the show to the Regency era.
5. 5 Event Design Trends We Loved at Coachella This Year
From neon lighting to fun photo ops to plenty of florals, here are even more ways brands grabbed attention at the music festival's big return.
6. Take a Dive Into This Underwater Wonderland from Hendrick's Gin
The spirits brand invited guests to an under-the-sea-themed pop-up, where they journeyed to the bottom of the sea to experience where Hendrick's Gin derived its inspiration for its limited-edition release of Neptunia.
7. Grammys 2022: Attention-Grabbing Event Ideas from Music's Biggest Week
Peek inside the week's coolest events from the likes of Steven Tyler, Silk Sonic, Warner Music, SelvaRey Rum and more.
8. Is the Metaverse the Future of Events? We Weighed the Pros and Cons
Event experts answered our burning questions about the topic that's on everyone's mind right now.
9. 17 Summer Party Ideas to Steal From Top Music Festivals
Plan your next outdoor event with some inspiration from Lollapalooza, Coachella, Governors Ball and other popular festivals.
10. 8 Logistical Tips for Planning an Event in a Private Home
Hosting an upscale event or brand activation in a residential home can certainly add a wow factor and air of exclusivity. But remember—these unique event settings don't come without their challenges.
11. Get Inspired by 18 Fantastical Spaces from DIFFA By Design 2022
The annual fundraising event offered up cool, creative and clever concepts for decor, lighting, themes and more.
12. Pizza Hut Brings a Literal "Struggle Bus" to College Students During Exams Week
The brand's tongue-in-cheek mobile activation gives students a place to hang out, take power naps, meditate, enjoy selfie stations—and eat plenty of pizza, of course.
13. How Bad Bunny Upgraded Fans' Concert Experience With a Pre-Show Experiential Museum
The Puerto Rican rapper surprised fans with a pre-show museum celebrating his live show after a two-year, pandemic-induced hiatus, complete with an inflatable slide sculpted into the shape of the star’s head, a replica of his childhood bedroom and more.
14. See How This Experiential Agency Brought the Northern Lights to NYC
Creative marketing agency BMF took over a 100-story-high sky deck for a five-day experience, dubbed “Skylight,” where guests sipped on themed cocktails and watched the aurora borealis dance across New York's skyline.
15. Industry Innovators 2022: 10 Caterers and F&B Pros Making Their Mark on the Hospitality Industry
Despite the challenges of the last two years, these chefs, catering company execs and other F&B professionals are bringing a new level of artistry and creativity to the table.
