Because data can be extremely telling, we thought the rest of the industry could benefit from what our editors are seeing on the back end—that is, what event pros are really staying on top of right now. Consider this monthly list your own insider pulse on the event and meeting industry.
1. Coachella 2023: 40+ Steal-Worthy Event Ideas From the Creativity-Packed Music Festival
Couldn't make it to the desert this year? Here's what you missed at weekend one's most eye-catching parties, pop-ups, and activations from the likes of Adidas, American Express, NYLON, Lucky Brand, and more big brands.
2. SXSW 2023: How Immersive Experiences Ruled at the Austin Fest
Brands like TikTok, Roku, HBO Max, and more flexed their experiential muscles at Austin’s massive 10-day festival. Check out the 20 activations that caught our eye.
3. Meet the 2023 BizBash 40 Under 40: Event Profs Far From Finished
BizBash is highlighting the impressive industry leaders who have made an early mark on the meetings and events industry—before even celebrating their 40th birthday.
4. How Pedro Pascal—and Some Clever Uses of AI—Brought Guests Inside the Real-Life Merge Mansion
Metacore celebrated its latest mobile game update with an activation that was part immersive theater, part escape room...and then dreamt a bit bigger using AI programs like ChatGPT and Midjourney.
5. 18 Cool Event Ideas You May Have Missed From TIME, JCPenney, Coach, and More
Here’s a look at some steal-worthy ideas we spotted in March 2023.
6. Should You Be Mapping the Emotional Journey of Your Event Guests?
The team at Exclamation Group thinks so. Here, the co-founders share how they strategically map attendees' emotions to build meaningful events for the likes of L'Oréal, Swarovski, and Dom Pérignon.
7. Why Influencer Marketing Continues to Be an Effective Event Strategy
Industry pros and brand execs share their insight on attracting social media stars and why they remain the real MVPs at events.
8. BizBash All-Access: SXSW
Ready to experience SXSW like never before? BizBash All-Access takes you behind the scenes of the industry's biggest events to give you an up-close look at the trends, technology, and activations that are dominating the industry.
9. 25+ Unexpected Pieces of Advice for Newbie Event Profs
We asked veteran event professionals to share the nitty gritty tips and unexpected tricks that only come with experience.
10. Event Tech Check: All About AI, Plus New Tools for Travel Booking, Speaker Management, and More
BizBash takes a deep dive into the newest tech solutions for events of all types, plus the latest must-know industry news.
11. Industry Innovators 2023: 10 Event Tech Experts Changing the Way We Plan Events
From a drone show designer to event tech platform CEOs to a creative technology studio founder, these innovators are leveraging event tech in ways that prove it's here to stay.
12. Guest Column: How Black-Founded Festivals are Engaging Fans & Brands Through Live Music
A unifier in Black culture is music, and with more than 18 million Black Americans attending music fests each year, they make for a great opportunity to engage this demographic authentically. Find out how, courtesy of Live Nation's Shavonne Dargan.
13. 18 Cool Event Ideas You May Have Missed From Marvel, Sephora, Frieze LA, and More
Here’s a look at some steal-worthy ideas we spotted in February 2023.
14. See How RĂ©my Martin Celebrated Hip-Hop and Mixtape Culture
The cognac producer hosted an event at the Universal Hip Hop Museum to honor the genre's 50th anniversary and introduce its DJ-inspired AR murals.
15. 15 Clever Uses of Street Teams We've Loved Lately
The right brand ambassador can engage passersby—without being annoying. Here are some of our favorite ways public-facing street teams have helped promote brands like OGX, British Airways, Marvel, and MTV.
